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The Balmoral Launches Extended Reality Virtual Event Space

Posted: 1st October 2020

The Balmoral, a Rocco Forte hotel, in Edinburgh has launched its new Extended Reality Virtual Event Space to bring innovation to business meetings in 2020. The hybrid studio space connects in-room and remote delegates safely and securely, making them feel like they’re in the room.

The Balmoral’s extended reality studio allows for dynamic, flexible and agile working at a time when we need it most. The studio is situated in the hotel’s spacious Holyrood suite, where your layout, be it virtual or physical, can be completely flexible to work for you and your delegates, in line with government guidelines. The studio will elevate digital presentation, creating a fully immersive experience for a national or even global audience. The flexibility of an extended reality studio allows the presenter to visually showcase their brand. Speakers can engage with the audience or even dial into the studio themselves, allowing for an interactive and productive meeting, no matter how far away delegates may be.

Be it a conference, product launch or simply reconnecting with your team, the versatility of the studio caters to all. Stephen Walker, Director of Sales and Marketing said:

“It’s an exciting development for us at The Balmoral. We’re really diving into the future of meetings and offering a completely hybrid set up to ensure that no matter what happens in 2020, we will remain connected. With room capacity currently a constant variable, The Balmoral can adhere to the ever developing government guidelines, whilst ensuring an engaging and innovative experience for all remote attendees and in-room delegates alike.”

The cutting-edge space features an impressive 16ft x 8ft stage complete with LED backdrop, stage lighting, two repeater plasmas and a PA system with 2 microphones. A technician will also be on-site throughout to support your presentation and control the AV equipment, turning your virtual event into reality.

To find out more, please contact our dedicated Events team via events.balmoral@roccofortehotels.com or call 0131 622 8843.

Business Comment

Business Comment is the Edinburgh Chamber of Commerce’s bi-monthly magazine. It provides insight on Edinburgh’s vibrant business community, with features on the city’s key sectors, interviews with leading figures and news on new business developments in the capital.
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