Medscape and Heehaw developing successful filming partnership
Medscape is the leading online global destination for physicians and healthcare professionals worldwide, offering the latest medical news and expert perspectives; essential point-of-care drug and disease information; and relevant professional education and CME.
Medscape first approached Heehaw, the Edinburgh based production company, in February this year looking for a Scottish based company to assist them with their global filming projects. The first project Heehaw and Medscape collaborated on was filming at the Royal Infirmary of Edinburgh for a new episode of their online video series.
Marina Kugler, Medscape’s Video Producer said:
“I choose to work with Heehaw because they were reactive and it was clear they knew production. During the recordings, everything went very smoothly. The crew was a pleasure to work with, very nice and dynamic, with good suggestions. I’m happy to have found a good production company to work with, in Scotland. Can’t wait to work with them again”
Since then Medscape and Heehaw have worked on another film project at Queen Elizabeth University Hospital in Glasgow and pre-production work is underway for a third video in Glasgow due to take place towards the end of April.
David Barash, Director and Senior Producer with Medscape, said:
“Heehaw was a pleasure to work with! Their crew was professional, they were flexible and accommodating and their attention to detail in pre-production and production helped make the entire process a success.”
All of the videos will discuss new research in specific areas of medicine and will be used as a resource for healthcare professionals on a global scale.
Penny Cobham, Producer at Heehaw, said:
“It’s a real highlight working with Medscape on these video series. Working on projects like this is very rewarding, knowing that the videos will help doctors and physicians treat patients around the world. We’ve developed a really sound partnership”
For more information about Medscape: http://www.medscape.com/public/about
For more information about Heehaw: http://heehaw.co.uk/