Edinburgh Chamber

Online Marketing - FREE e-business event

Posted Tuesday 17 August 2010 00:00 GMT

Search engine optimisation, link building, affiliate marketing, online PR.....

Blogging, email marketing, social media, price comparison sites, review sites and all the other digital marketing options.

How can we build traffic to our website and in the broader sense engage with customers and potential customers online? Which route(s) should we take? Which parts can we do ourselves and which would be better outsourced? How long is it likely to take to success online? How do we measure success and return on investment?

At our FREE event, in association with Jewel & Esk College, this presentation is a light speed tour through the maze of options, key considerations, decision points and the tactics that are being used successfully by small businesses in their desire to succeed on the web.