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Search is on for Edinburgh super tasters

Posted: 19th August 2016

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Food lovers in Edinburgh can now put their taste buds to the ultimate test by becoming the first to try out new food and drink products before they hit the supermarket shelves.

The Scottish Centre for Food Development and Innovation at Queen Margaret University (QMU), Edinburgh is looking for eager foodies to join the QMU Food & Drink Consumer Tasting Panel during the year ahead.

The Centre works with a broad range of food and drink businesses to help them to develop new and innovative products, reformulate existing products and carry out consumer focus groups and taste panels.

Taste panel members get the unique opportunity to try out a range of new food and drink products for the first time, including meat, fish, confectionery, juices, dairy products, vegetables and desserts.

Taste panels usually last around 20 to 30 minutes and participants provide views on a number of food and drink products in terms of aroma, appearance, texture and flavour.

People taking part in the QMU Food & Drink Consumer Tasting Panel are rewarded after each session attended with either an Amazon or M&S voucher.

Louise Boyd, Food Technologist at the Scottish Centre for Food Development and Innovation at QMU, said: “This is a great opportunity for Scottish food lovers to help develop the latest food and drink products and get rewarded at the same time.

“QMU’s Scottish Centre for Food Development and Innovation is enhancing Scotland’s position as a leader in food and drink innovation in Europe and supporting access to the global market for healthy and functional food.

“Through practical innovation support and creative business solutions, QMU is helping Scotland’s leading food and drink businesses with new and innovative product development and analysis; as well as the development of leading edge functional, health enhancing products and ingredients and formulation of existing products.”

For more information QMU Food & Drink Consumer Tasting Panel and to sign up, contact Louise Boyd at QMU, T: 0131 474 000, E: LBoyd@qmu.ac.uk

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